Does your data represent all voices or only select demographics? Are you missing out on critical insights because your samples unintentionally exclude underrepresented groups?
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Increasingly, data collection for healthcare market research requires a thoughtful approach to sample diversity. DEI driven methodology can help deliver inclusive, diverse, and more empathic patient-centric and provider experiences, resulting in higher patient engagement and improved outcome.
Learn more in our latest presentation on industry best practices for diverse panel recruitment.
You will learn:
- Why diversity matters in healthcare market research
- What methodology and research principles drive diverse recruiting
- How profiling improvements can expand reach
Get the best practices today!