Does your data represent all voices or only select demographics? Are you missing out on critical insights because your samples unintentionally exclude underrepresented groups?
Increasingly, data collection for healthcare market research requires a thoughtful approach to sample diversity. DEI driven methodology can help deliver inclusive, diverse, and more empathic patient-centric and provider experiences, resulting in higher patient engagement and improved outcome.
Learn more in our latest presentation on industry best practices for diverse panel recruitment.
You will learn:
- Why diversity matters in healthcare market research
- What methodology and research principles drive diverse recruiting
- How profiling improvements can expand reach
Get the best practices today!